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They shouldn't

Find that perfect fit for your unique bust and body type. Our personalized bra fitting in-store is FREE and takes less time than you think.

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Uncover the support to live your best life every day!

28 - 48 Bands

A - K Cups

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More Than A Specialty Lingerie Store...

Abroad to Home

Explore international brands from our store in Calgary

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Our Journey, Your Confidence

For six years, we’ve passionately fitted, taught, and empowered women to show up confidently every day. By caring for their undergarment health, we've helped women unlock their most authentic selves, embrace their femininity, and celebrate their strength.

Our Story

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Love letters

My wife was happy.

High quality female underwears. My wife was happy with her maternity bra. They advised on the appropriate sizes, too.

Udoro

From the bedroom to the boardroom.

I never really have any idea when it comes to bra sizes & fitting, lingerie plus showed me how wearing right size of bra adds to one’s elegance & boost your confident, thanks bra girl for always been there helping us all the way from the bedroom to the boardroom 😘

Rachael

You made me realize that there is a science to wearing the right bra size..

You do much more than sell undergarments. You have helped me and other women know that what goes on within (even with our undergarments) reflects in the way we carry on through the day...

Mojisola

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